The idea,- cast is now available on popular podcast platforms
The idea,- cast is now available with short audio episodes on popular podcast platforms.
Optimizing your remarketing mix [Case Study]
Optimizing the timing, resource allocation and retention period can boost your campaign performance.
Remarketing Dynamics – How to get more out of your digital marketing campaign
Optimizing your remarketing mix can boost customer acquistion and improve campaign profitability.
Estimating digital marketing campaign performance under uncertainty
Factoring uncertainty into your digital marketing campaign plan helps making better informed decisions and improving campaign performance.
How much traffic and budget do you need for your marketing and sales funnel?
Estimating website traffic: How to strengthen your business case and budget request for your next digital marketing campaign?
SaaS Growth Dynamics – 3 key areas of impact, strategies and tactics
How to optimize your marketing and sales funnel? Strategies and tactics and how they play out over time.
How to set SMART objectives for your marketing team and agency?
How to set SMART Objectives for your marketing team and agency?
How much budget to allocate on your marketing versus sales funnel?
What is driving performance in your sales and marketing funnel? How to deal with uncertainty and allocating resources for accelerating growth.